Online reputation management software allows companies to monitor users’ online reviews and promotes positive experiences through online review platforms. Companies hoping to promote their brand through positive online user reviews will use online reputation management software to capture negative experiences. The products also provide mechanisms for users to submit new reviews through email or advertising campaigns. The products provide platforms that marketing teams use to aggregate and interpret their company’s online reputation.
Features:-
- Monitor online review sites for new and existing negative reviews
- Have a management platform to aggregate and interpret online reviews
- Create alerts and reports regarding a brand's current online reputation
- Provide forms or a vehicle to garner new online reviews
Benefits:-
- It helps you resolve customer complaints quickly
- It can help show that your business cares about customer service
- It helps you to earn your customer’s trust
- It helps you increase your transparency
- It creates more positive word-of-mouth about your brand
- It helps you identify your company’s opportunities
- It lets you grow your presence on the digital channels your customers frequent
- It encourages online endorsements